PIM for distributors
Manufacturers often provide incomplete and inconsistent product information. Customers are becoming more demanding and choose distributors who offer not only the best conditions, but also the most complete and reliable product information.
There is a standard solution to the problem of storing and distributing commercial content in the market: manual data consolidation in spreadsheets or commodity accounting systems using cloud storage for media content. However, this solution does not provide any competitive advantages.
How PIM Software Helps Distributors


Supplier Data Monitoring and Control with PIM
- 01Increase productivity
- 02Improve the quality and completeness of product data
- 03Bring new products to market faster compared to competitors
- 04Connect new channels in one day
How to Differentiate Your Products from Competitors with PIM
Mere replication of product information provided by the supplier will not allow you to stand out from competitors or distinguish yourself in general search results. Enriching and revising content, as well as the method of distribution, are challenging tasks.
This process is time-consuming for marketing teams. Attempting to do it using traditional Microsoft Office tools is ineffective and leads to errors and inaccurate data in the product card.
- 01Increase conversion and content quality
- 02Structure the assortment by relevance for each channel
- 03Personalize content according to customer needs
- 04Optimize team work
Faster Market Entry for New Products with PIM
Adding product information with detailed descriptions, new attributes, and supporting documentation often occurs at the last minute when products are already in stock and ready for sale.
Your marketers and procurement managers simply don't have enough time to prepare complete information, gather all the certificates and photos, and are forced to publish product information before it's ready. Publishing incomplete content and manual editing lead to errors, reduce conversion rates, and decrease customer loyalty.
- 01Bring your products to market quickly
- 02Increase conversion rates with quality content
- 03Increase brand loyalty
- 04Reduce the likelihood of errors