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Brand Portal

An online product catalog for your partners and dealers

Create a digital B2B storefront in 10 minutes. Give distributors, media teams, and managers self-service access to up-to-date images, prices, and marketing materials 24/7.
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Brand-Portal
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Problems

How do you share data with partners today?

01"Carrier pigeons"

Managers spend two hours a day compiling archives of images and Excel files for each dealer request. "Hey, can you send me the price list for the new collection?" and half the day is gone pulling files together from different sources.

02Outdated content

Partners do not update information on their sites, so customers see old prices or products that were discontinued six months ago. You lose sales because dealers work with yesterday's data.

03No control

You emailed a price list and it leaked to competitors through a "friendly" dealer. You do not know who downloaded it, when, how many times it was viewed, or who it was forwarded to.

04Weak brand image

A Yandex Disk or WeTransfer link in an email thread with a major retailer looks unprofessional. You position yourself as a serious brand, but you operate like a one-person business.

Overview

Key capabilities

Self-servicePartners find everything themselves

Imagine a dealer logging into the portal at 11:00 PM, when your office is already closed, selecting products with convenient filters, and downloading a ready-made package.

What they can do on their own:
  • Filter products by collection, color, new arrivals, and promotions
  • View detailed specs and prices
  • Download images in the required resolution for websites or printed catalogs
  • Export an Excel specification for import into their own system
Your benefit:
An 80% reduction in manager workload. They focus on sales instead of sending files around.
Export builderExport data in any format

Does your partner use their own system and need data in a specific format? No problem.

The export builder lets you create files for any requirements:

Step 1Excel/CSV for import

Does the dealer need to upload products to their website? Export a CSV with SKUs, prices, stock levels, and image links. Configure the columns once according to their technical requirements, and after that they download fresh data themselves whenever needed.

Step 2Price lists

Create wholesale price lists in XLS with the required fields: SKU, product name, price, stock level, and dimensions. Select categories, apply filters for new arrivals or promotions, and it is done.

Step 3XML/JSON feeds

For automatic integration with partner websites or advertising systems. Set it up once and the system generates a constantly updated file URL.

Flexible format settings:
  • Which fields to include: SKU, price, stock, dimensions, attributes
  • Column order
  • File format: XLSX, CSV, XML, JSON
  • Filters by category and status
Bonus:
All exports always include the latest data from PIM. A partner downloads the file and gets fresh prices and stock levels, not week-old data.
Flexible access settingsA separate catalog for every partner

You decide exactly what each user group can see.

Examples:

Dealers
  • See wholesale prices and warehouse stock
  • Can download images and technical documentation
  • Can place preorder requests for new products
Press and bloggers
  • See only hi-res images and press releases
  • Prices are hidden
  • Access via a temporary link for the duration of a campaign
Retail customers (if you launch a B2C version)
  • See product descriptions without wholesale prices
  • Get a polished inspirational storefront
Franchisees
  • Access to marketing materials such as banners and POS materials
  • Merchandising instructions
BrandingYour storefront, your brand

Brand Portal is not a faceless service with someone else's logo. It is your branded platform.

What you can customize:
  • Logo and favicon
  • Corporate colors and fonts
  • Your own domain, such as catalog.your-brand.com instead of catalog.marketprovider.com
  • Welcome text and working rules
Partners interact with your brand, not third-party software. That increases trust and professionalism.
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Use cases

Who needs Brand Portal and why

Scenario 1For sales teams

A tablet with Brand Portal replaces heavy printed catalogs at meetings and trade shows. You show products, switch filters on the fly, and send a commercial offer in a minute.

Scenario 2For e-commerce partners

Dealers download ready-to-import CSV files with descriptions, prices, and image links for automatic upload to their websites. No need to retype data manually, which reduces errors to zero.

Scenario 3For franchisees

A single content standard for every store in the network. When a new location opens, the franchisee gets portal access and downloads everything needed, from product images to POS materials.

Scenario 4For marketing and PR

Create a press kit for a new collection launch with images, video, logos, and descriptions. Journalists and bloggers get a link and take the materials they need in high resolution.

Ecosystem integrationAlways up-to-date data

Brand Portal is not a separate system where you need to upload products manually. It is the storefront for your PIM system.

How it works:
  • Update a price in PIM -> the price changes instantly in the catalog for every dealer
  • Upload a new image to DAM -> it is already available for partner download
  • Discontinue a product -> it disappears from the portal automatically, or moves to the archive
You do not need to keep data in sync across two places. Changes in PIM mean changes in Brand Portal. Instantly.
FAQ

Questions about Brand Portal

Social proof

Dealer networks trust public catalogs

Electronics manufacturer
Numbers
  • -85% manager time spent on routine requests
  • 24/7 access for partners worldwide
  • 100% up-to-date data without manual work
"Our managers stopped acting like a file-sharing service. They used to spend 10+ hours a week sending out price lists. Now dealers download content themselves, and sales grew by 15% because new products launch faster: partners receive the data on release day, not a week later."
Dmitry Sokolov
Development Director
Brand PortalLaunch your digital storefront
Request a demo to see what a product catalog could look like for your assortment.
The demo takes 20 minutes. You will see how your products look inside Brand Portal.
Request a demo